The Aara Project was born on Feb 7, 2017, the day which would have marked the first birthday of Aara Bhattacharyya. Aara was born with a rare congenital heart defect and after putting up a brave fight, left the family for heavenly abode when she was just four months old.
Aara's parents Priyal and Anami believe that Aara was born for a purpose, and their collaboration and association with Genesis Foundation has given wings to this purpose by ensuring that The Aara Project continues to provide these afflicted children the financial assistance they need and help them lead as normal a life as possible.
The Aara project's mission is to provide support and treatment to children from low income/poor families who are suffering from congenital heart defects, with limited or no financial means to seek medical assistance.
The Project also aims to educate and create awareness about issues related to Pediatric Cardiology, to help and assist families and children for a better and healthy future.
All funds contributed by the donors/sponsors to and raised by The Aara Project go towards treating critically-ill children suffering from Congenital Heart Defects in various hospitals and medical facilities across India. Together, we want to ensure that every beating heart in need has a chance to live.
Priyal has worked for over 12 years in premier business new channels of global repute like Bloomberg TV India & CNBC TV18. During her tenure she has extensively covered different areas of financial news including personal finance, legal affairs, government policies etc.
Anami is currently working as a Senior Legal Counsel (Corporate) in one of the world’s leading oilfield service companies.